
Communications Strategy
Northern Illinois Consulting believes an
effective Communications Strategy provides the foundation for successful
marketing and public relations efforts. Because marketing is the
feeling people have about a company with every single contact,
it is important for companies to identify just who they are and
how they wish to represent themselves to the public. To create
that special feeling, it is vital to have a Communications Strategy
in place as the common element to unify marketing and public relations
activities.
An
effective communications strategy can be the cornerstone of a company's
strategic marketing plan. A custom communications strategy sets the tone for
how a company communicates with everyone around them and should be a part of
every contact with employees, associates and clients... even in correspondence.
Northern Illinois Consulting specializes in developing custom Communications
Strategies for a variety of firms. We will help your company create a strategy
that sets benchmarks and standards to assure consistency in every contact
you make with the world.
Marketing and Public Relations
Northern Illinois Consulting assists companies in the critical area of
strategic planning. NIC believes that best results can be achieved when a
business takes the time to develop a master plan that can become their road
map to success. NIC works with each client's management team to identify
key objectives, set a realistic budget and then select a strategy supported
by tactics designed for results.
Because we understand that every company is different and
is driven by its own unique culture, Northern Illinois Consulting believes
in custom solutions for every customer. Let NIC create a plan that will work
for you! See next page for more details!
Press Releases
Northern Illinois Consulting designs custom press release campaigns for
our diverse portfolio of clients. Because the effectiveness of a good public
relations campaign often depends on the cooperation of area media, we regularly
meet with key media personnel and editors to discuss the best ways to work
with our clients. Our talented team assures that our media contact list is
accurate, up to date and personalized for best results.
Many organizations
can benefit from creative use of their press releases and other public relations
materials. NIC will create unique ways to leverage our clients' public relations
activities so our clients receive maximum benefit from every ounce of time,
effort and money they invest in public relations.
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